Customized Shipping Boxes: Everything You Need to Know

Customized shipping boxes can be an excellent way for small and medium-sized businesses to improve brand loyalty, increase brand awareness with an outstanding unboxing experience, and reduce costs. 

Before beginning to use custom shipping boxes, it is essential to comprehend which types of boxes are optimal for your shipping needs, as well as your customization options. You should also be aware of their disadvantages to determine whether they are the best option for you.

What are Personalized Shipping Boxes?

Custom shipping boxes are packaging designed to meet the needs of a particular e-commerce company. Small enterprises have the final say over the packaging of their products, including design, dimensions, and other factors.

Advantages of Utilizing Custom Shipping Boxes

As stated previously, customized shipping boxes offer numerous advantages to small and medium-sized enterprises. We’ve identified the following five advantages that may convince you to convert to customized shipping boxes. They could:

• Ensure an enjoyable unboxing encounter
• Enhance brand visibility and loyalty
• Protect the environment with eco-friendly elements
• Improve the strength of the packaging
• Obtain the ideal measure box for any product.

Let’s take a closer look at each of these benefits, as they all merit a bit more explanation.

Offer an Exceptional Unboxing Experience of Shipping Boxes

Custom boxes are a viable option for e-commerce merchants who want to make their products feel more thrilling after the initial purchase. Creating an exceptional, personalized unboxing experience can help your consumers feel special and evoke positive emotions that will keep them coming back for more.

Enhance brand visibility and loyalty of Shipping Boxes

Approximately 40% of consumers claim they will always share a gift or package on social media if it comes in a unique branded packaging. You can motivate customers to become brand advocates by delivering custom shipping boxes that astonish and delight them.

Social media networks are without a doubt the most effective advertising tool for small and medium-sized e-commerce businesses, and if a customer shares your products and discusses your brand via their social accounts, these platforms become even more effective through word-of-mouth advertising.

Eco-friendly Attributes of Shipping Boxes

Even though this is not always the case, it is noteworthy that many packaging companies use 100% recyclable materials, meaning their products do not damage the environment.

As a responsible e-commerce business owner, it is essential to do what you can to protect the planet – first and foremost to ensure the stability and well-being of future generations, and as a bonus, your customers will undoubtedly appreciate your sustainability efforts.

Product Reliability

There are numerous methods to fill packages and safeguard the products you’re selling. 

However, this means little if your products are poorly constructed. Remember that every package travels through multiple hands on its way to your consumer, from you and your coworkers to the employees of the carrier and beyond. If you sell products internationally, the packaging must maintain the same quality for several days or weeks. When you collaborate with highly professional packaging and branding companies, such as Brother Packages, the durability of the custom cargo boxes is typical of the highest caliber.

Utilize the Optimal Packaging Size for Your Goods

In addition to customizing the designs and materials of your packaging, you can also customize the dimensions of your custom boxes. As you’re likely aware, shipping fees are based on the weight and size of the box; by customizing your box sizes to minimize space in each shipment, you’ll optimize your overall shipping costs.

Negative Aspects of Custom Shipping Boxes

To attentively evaluate the pros and cons, e-commerce business owners should be aware of the disadvantages of custom shipping boxes.

Customized Shipping Boxes can Confound Transport Insurance.

Shipping insurance is crucial for many e-commerce businesses, particularly those that operate internationally. However, insurance providers may refuse to cover packages if the box contains a description of the contents.

The Cost of Custom Shipping Boxes may appear excessive.

Custom shipping boxes may be more expensive than other generic options, but they are not as expensive as you might assume (more on this later).

Customization Options for Shipping Boxes

You have a variety of packaging and printing options to choose from when customizing your delivery boxes. For your e-commerce business and the products you sell, it will be necessary to consider several particulars before deciding on the ideal unique custom-printed packaging.

First and foremost, you should determine the shape of the box; if you wish to reduce the amount of space within the box, you can experiment with various configurations to achieve this objective. Also, your printing should correspond with your brand’s logo and colors; there are several ways to print your design on the box’s exterior. Additionally, some individuals choose decals overprinting (one of the less expensive alternatives).

It is also essential to consider the infill of the package, which can provide layers of protection that are unique and appropriate for your particular box designs. 

Flexographic Printing vs.Digital Printing vs. Screen Printing

There are three distinct types of customized Shipping boxes:

Flexographic printing: To complete the process, an image must be inked and transferred to the box’s surface. After that, you can customize your packaging using lamination, embossing, die-cutting, or other techniques. The production is relatively inexpensive and permits experimentation with various substrates. 

Digital printing: This is a direct printing process comparable to the computer printers we have at home. You are not required to use plates during the entire procedure. On the box itself will be inscribed the CMYK color spectrum. This technique is therefore the quickest! 

Screen printing: is the earliest printing technique compared to the other two, also known as silk screen printing. In the past, silk was used to mesh the print through by artisans. These prints are also resistant to the elements, making them the most durable on this list.

Which Boxes Should I Use for Shipping?

There is no one-size-fits-all solution here; rather, it depends on a variety of factors, which we outline below.Various Custom Box Types for E-commerce Businesses

Foldable Boxes

Also known as cartons, these are light, thin boxes that typically lack additional protective layers (unlike corrugated boxes, for example). They are easily customizable due to their adaptability, and they are available in a wide variety of shapes and sizes. Due to their small weight, shipping costs are reduced. 

Corrugated Packaging

The primary benefit of corrugated boxes is their durability; the product inside will be encompassed by varying-thickness materials. Also, they are recyclable, making them environmentally beneficial. Transporting and storing them is relatively inexpensive and straightforward. 

Hard Boxes

This form of packaging is comparable to smartphone or shoe boxes; these are an excellent choice for delivering a positive unboxing experience, as the focus will be on the product rather than the packaging. They are ideal for higher-priced items due to the protection they offer, and they are also readily customizable.

Mailers Boxes

There are two types of mailers: mailer crates and mailer envelopes. Boxee or C-series mailer boxes are distinguished by their self-locking fold design, which opens like a pizza box. However, mailer containers are ideal for fragile paper items and other lightweight items.

How Much Cost Are Incurred in Customized Shipping Boxes?

Numerous variables can impact the cost of customized shipping crates, which do not have a set price. However, you may be astonished by how inexpensive they can be. Among the factors that impact the price are:

• Their material composition
• Size and form
• The total quantity of boxes you order (if you do not wish to design them yourself).
•  Design that you need
• Structure of the infill (if requirements exist)
• Additional needs you might have 

How Long Does It Take to Receive Customised Shipping Boxes?

As with other topics covered in this post, numerous variables can affect the duration of the entire procedure. First and foremost, it depends on the quantity of crates you need and your design specifications. Complying with particular design specifications necessitates a more detailed, time-consuming procedure. Communicate with the businesses you’d like to work with to determine the duration of the process before it even begins.

Where Can I Purchase Custom Boxes?

Numerous online brand experience specialists offer custom shipping packaging options. When evaluating your options, you may want to consider the shared values of these businesses. Brother Packages, for example, is concerned about the health of the planet, which is why their boxes are manufactured from eco-friendly and sustainable materials.